ABD and University of Guanajuato Partnership
In celebration of the International Day for the Elimination of Violence Against Women, we are excited to announce Amor del Bueno's new partnership with the University of Guanajuato’s Gender Equality Program (UGenero)! Together, we will empower over 40,000 students to recognize and eliminate harmful relationship behaviors, while actively fighting gender-based violence and femicide in Mexico.
This collaboration marks a powerful step toward creating a safer, more equitable future for all. We can’t wait to see the transformative impact we’ll achieve together!
We can all love better
Amor del Bueno is a non-profit organization on a bold mission to empower young people across Mexico to build relationships rooted in respect, love, and equality. Through education, storytelling, and transformative workshops, we equip the next generation with the tools to recognize and break free from toxic patterns, fostering a culture where healthy, loving relationships thrive. We are committed to eradicating gender-based violence and creating a future where every individual—regardless of background—feels empowered, valued, and supported in all their relationships. Together, we are reshaping communities, one connection at a time, and igniting a movement for lasting social change.
#RealLoveDoesNotHurt
Why do we do it?
Recognizing the signs of unhealthy relationships before they escalate into abuse is crucial to curbing violence in Mexico. Early intervention can make a difference in people's lives.
11
11 women are murdered each day by their romantic partners
24%
24% of teenage girls aged 15 to 19 have suffered physical or sexual violence in their relationships, affecting their mental health, education, and future relationships. This problem is more severe in low-income areas, where power imbalances increase vulnerability.
84.5%
84.5% of rape victims among teenagers aged 15 to 17 are women. Additionally, 55.1% have suffered psychological violence, especially at home and in school, and face the highest rates of femicides in the family environment.
66.4%
64.4% of Indigenous women have suffered violence throughout their lives. Of these, 58.7% have faced emotional abuse, 26.9% economic violence, 27.1% physical violence, and 13.8% sexual violence
34.8%
34.8% of LGBTQ+ people have suffered aggression or discrimination, especially in the family and community. Transgender people and youth face high rates of sexual violence.
Know the signs
10 signs of a healthy relationship.
COMFORTABLE PACE
TRUST
HONESTY
INDEPENDENCE
RESPECT
EQUALITY
KINDNESS
FUN
HEALTHY CONFLICT
TAKING RESPONSIBILITY
10 signs of an unhealthy relationship.
INTENSITY
POSSESSIVENESS
MANIPULATION
ISOLATION
SABOTAGE
BELITTLING
GUILTING
VOLATILITY
BETRAYAL
BEFLECTING RESPONSIBILITY